IE Webinar: Benefits of integrating heritage interpretation with tourism


A growing number of large protected areas such as national parks and biosphere reserves are supporting sustainable tourism development in their areas. However, very often the main focus in doing so is on hard facts such as reducing waste or minimizing resource consumption. Transmitting the idea of living a sustainable lifestyle to visitors seems to be far more complicated. Heritage interpretation can play a key role in doing so! It has all the qualities it needs to address the visitors intellectually and emotionally and is, therefore, the ideal concept for promoting sustainable lifestyle.

Photo credits: Sebastian Zoepp

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