​​The 16th ECTN conference with main theme ‘Smart Tourism – Smart Destinations: Cultural Heritage & Creativity, Digitalisation, Sustainability‘ will discuss the latest trends in the field of culture, heritage, smart and sustainable tourism, including innovation, creativity and cultural tourism product development. The emphasis will be on the important role of cultural heritage and digitalisation in smart tourism and smart destinations.

​The ECTN 2023 Conference is organised in the framework of Pafos 2023 European Capital of Smart Tourism, the European Year of Skills 2023, the ReInHerit Horizon 2020 Coordination and Support Action (CSA) and the ‘Transition Pathway for Tourism‘ co-implementation (European Commission DG GROW).

The conference aims to explore major challenges, risks and opportunities for smart, sustainable and responsible tourism development related to culture and heritage assets, as well as suggest practical steps for the development and promotion of cultural tourism products. The theme encompasses all forms of culture, including contemporary cultural expressions, all forms of cultural heritage and smart solutions.